If you’re using a standard project management app, an online form builder, or even a simple google doc to manage your business, you know how none of these tools were really made for selling productized services.
Having been in the productized service business myself, I know frustrating it can be to cobble together various applications just to get the “perfect” workflow for handling project work.
I think at one point we had over a dozen different applications and plugins we were using to run the business. Stuff like membership software for billing and client accounts, Wufoo for collecting project information, Basecamp for managing projects – the list goes on and on.
Needless to say, keeping up with all the tools was a hassle, especially when upgrading one component would inevitably break something else.
There was no all-in-one type of solution on the market, so I took it upon myself to create it. One software that would work really well for a productized service. And that’s exactly what we did, but more on that later.
First, lets break down the process of selling and delivering a productized service, and what makes it different from selling traditional services and products.